Busby SEO Test Challenge

Busby seo challenge trick tactics technique and theory

SEO techniques can be classified into two broad categories: techniques that search engines recommend as part of good design and those techniques that search engines do not approve of and attempt to minimize the effect of, referred to as spamdexing. Industry commentators have classified these methods, and the practitioners who employ them, as either white hat SEO, or black hat SEO. White hats tend to produce results that last a long time, whereas black hats anticipate that their sites may eventually be banned either temporarily or permanently once the search engines discover what they are doing.

An SEO technique is considered white hat if it conforms to the search engines’ guidelines and involves no deception. As the search engine guidelines are not written as a series of rules or commandments, this is an important distinction to note. White hat SEO is not just about following guidelines, but is about ensuring that the content a search engine indexes and subsequently ranks is the same content a user will see.

There is many way to learn SEO, many way to got the best position on search enggine, and there is many category of SEO Practice. People called White Hat, Grey / Blue Hat and Black hat. So what is the definition of that name?

White-Hat SEO Tactics:
Any SEO tactic that maintains the integrity of your website and the SERPs (search engine results pages) is considered a “white-hat” search engine optimization tactic. These are the only tactics that we will use whenever applicable and which enhance rather than detract from your website and from the rankings.

Internal Linking
By far one of the easiest ways to stop your website from ranking well on the search engines is to make it difficult for search engines to find their way through it.

Reciprocal Linking
Exchanging links with other webmasters is a good way (not the best, but good) of attaining additional incoming links to your site.

Content Creation
Don’t confuse “content creation” with doorway pages and the such. When we recommend content creation we are discussing creating quality, unique content that will be of interest to your visitors and which will add value to your site.

Writing For Others
You know more about your business that those around you so why not let everyone know? Whether it be in the form of articles, forum posts, or a spotlight piece on someone else’s website, creating content that other people will want to read and post on their sites is one of the best ways to build links to your website that don’t require a reciprocal link back.

Site Optimization
The manipulation of your content, wording, and site structure for the purpose of attaining high search engine positioning is the backbone of SEO and the search engine positioning industry.

Grey-Hat SEO Tactics
The following tactics fall in the grey area between legitimate tactics and search engine spam. They include tactics such as cloaking, paid links, duplicate content and a number of others. Unless you are on the correct side of this equation these tactics are not recommended.

Cloaking
There are times when cloaking is considered a legitimate tactic by users and search engines alike. Basically, if there is a logical reason why you should be allowed to present different information to the search engines than the visitor (if you have content behind a “members only” area for example) you are relatively safe.

Paid Links
The practice of purchasing link on websites solely for the increase in link-popularity that it can mean has grown steadily over the last year-or-so with link auction sites such as LinkAdage making this practice easier.

Duplicate Content
Due primarily to the increase in popularity of affiliate programs, duplicate content on the web has become an increasingly significant problem for both search engines and search engine users alike with the same or similar sitesdominating the top positions in the search engine results pages.

Black-Hat SEO Tactics
Constantly webmasters attempt to “trick” the search engines into ranking sites and pages based on illegitimate means. Whether this is through the use of doorway pages, hidden text, interlinking, keyword spamming or other means they are meant to only trick a search engine into placing a website high in the rankings. Because of this, sites using black-hat SEO tactics tend to drop from these positions as fast as they climb (if they do climb at all).

Keyword Stuffing
This is probably one of the most commonly abused forms of search engine spam. Essentially this is when a webmaster or SEO places a large number of instances of the targeted keyword phrase in hopes that the search engine will read this as relevant.

Hidden Text
Hidden text is text that is set at the same color as the background or very close to it. While the major search engines can easily detect text set to the same color as a background some webmasters will try to get around it by creating an image file the same color as the text and setting the image file as the background.

Cloaking
In short, cloaking is a method of presenting different information to the search engines than a human visitor would see.

Doorway Pages
Doorway pages are pages added to a website solely to target a specific keyword phrase or phrases and provide little in the way of value to a visitor.

Redirects
Redirecting, when used as a black-hat tactic, is most commonly brought in as a compliment to doorway pages.

Interlinking
As incoming links became more important for search engine positioning the practice of building multiple websites and linking them together to build the overall link popularity of them all became a common practice.

Reporting Your Competitors
While this may seem a bit off, the practice of reporting competitors that you find using the tactics noted above or other search engine spam tactics is entirely legitimate and shouldn’t be considered at all unethical.

So.. where you are on? what do you do and what is your tactics? What do you use for this busby seo challenge championship? What do you do with your rivals?

Think by your self

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Tags: black, Busby, Challenge, gray, hat, SEO, tactic, tips, tric, white